Skip to main content
The Bookseller's Desk

From the desk

“I'm starting a business. What should I read?”

For people building something new

On starting things, money and doing focused work — from Silicon Valley, but useful well beyond it.

5 books · The Learningaid desk · Updated October 2026

  1. 01

    Zero to One

    Peter Thiel & Blake Masters · 2014

    “On creating something genuinely new rather than copying what exists.”

    Hardcover

  2. 02

    The Lean Startup

    Eric Ries · 2011

    “Test your idea cheaply before you bet everything on it.”

    Paperback

  3. 03

    The Psychology of Money

    Morgan Housel · 2020

    “Why behaviour matters more than knowledge when it comes to money.”

  4. 04

    Rich Dad Poor Dad

    Robert T. Kiyosaki · 1997

    “A popular, simple introduction to assets, liabilities and financial independence.”

  5. 05

    Deep Work

    Cal Newport · 2016

    “The case for long stretches of uninterrupted concentration.”